The flash has to go. The "Advanced", "Popular" and "Power" infoboxes - give them more substance and forget marketese blurbs (Super Great Hosting) or "Bonus". List the actual features. When you're talking about megabytes, use Mb not "mg". Make the boxes itself "clickable", not just to "Go" button.
"What is web Hosting" box - replace with something that talks about YOUR services - chances are your audience knows what it is already. A good place to let your visitors know what sets you apart from other hosting companies. If you give out 5000 templates, set up auction scripts etc, let them know. Use bulletted lists and <b> tags to highlight the important stuff. This is where the eye has a natural tendency to rest - use it to your advantage.
Stay on topic -
tell me why I should host with you. Most people look for service and uptime. Some feel comfortable with hand-holding. Who hosts with you? Got testimonials? Let me see 'em. Comparison chart of all plans would let me see which one is right for me. Money back gurantee? How about free setup? Pay for x months, get $x off? If you're givingaway attractive deals - say so. Can you gurantee I will be satisfied with your service? That, imho, is front page material.
Don't make me CLICK HERE for server features - list them quickly and follow with
More... -
you only have about 20 seconds of my attention (including load time) - don't waste it. I'm an impatient Joe surfer. I came here to look for my content, not yours. Think Joe Surfer at all times when you post things. features.html - look at it. I mean really look at it.
Virus info, Outbound Links anything and everything that does not have to do with what you can do for me
has no place on the front page (News, Links and Support... real player link??)
I could not find your TOS - a serious buyer would want to see it. Live support buttons that show offline most of the time are not a good idea.
If you plan to depend on search engines for visitors (I think you do, because of all the "link to us" prompts and a big links page) - give your code a once-over.
1. Dump all the useless meta tags - they serve no purpose whatsoever, other than to push your "real" content down the page. All you need for meta is title, description, keywords (I normally don't even use the keywords tags). Tip: For titles use keywords people would use while looking for a hosting service. "Broadband Hosting High End Reseller Business Professional Hosting" is not what most people would use to find a host.
2. Put your css into external files.
3. Use <hx> family tags.
4. Don't use too many tables, don't nest more than 2 deep - move everything into css wherever possible - the top of the page and your 3 boxes at the top occupy 200+ lines of code.
All in all - I think you need to organize your stuff a bit better. Give me information, not marketese with exclamation points and funky colors.
QUOTE
It will only help me to know the truth.
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